Exellent Text, Simulation, and Overall Experience I used the Social Media Marketing text and simulation. It MADE the class. The students loved the competition, and they got to see how their choices impacted the success of their SM campaigns. As for the text, the individual chapters on each platform was a huge plus. I highly recommend this package.

Overall great curriculum and product Overall great curriculum and product. I selected this because of the nice video cases, easy to use materials, support -- a turnkey offering that I can add my take on. Mostly, the simulation is key. I am still looking for a little more support on the simulation. I'd like more specifics on how it works and results. I would also suggest some debrief videos. 5 stars then. 4 for now. Also, please add a template for a marketing plan.

Support team and sims Customer support team is fantastic! Always helpful!! Grading of the simulations seems a little off. Not sure how accurate the grades are on Mimic Social and the new Sports sim? Is it grading the responses from the emails; like in the Advertising sim? Overall, love your products! So valuable for my students and reinforces my content learned in class. Would love to see an Advertising book for high school level students.

Awesome experience My students loved feeling like they were in the real world! They liked earning money without working and they appreciated all the ways they could earn more money (and lose money through fines and life happens).

I’m not thrilled with the new interface… I’m not thrilled with the new interface -ebook makes me login several times. Students saying Ch 11-12-13 having problems advancing to the next page in chapters. Answers on quizzes marked wrong but student put the right answers