Awesome experience My students loved feeling like they were in the real world! They liked earning money without working and they appreciated all the ways they could earn more money (and lose money through fines and life happens).

Support team and sims Customer support team is fantastic! Always helpful!! Grading of the simulations seems a little off. Not sure how accurate the grades are on Mimic Social and the new Sports sim? Is it grading the responses from the emails; like in the Advertising sim? Overall, love your products! So valuable for my students and reinforces my content learned in class. Would love to see an Advertising book for high school level students.

Exellent Text, Simulation, and Overall Experience I used the Social Media Marketing text and simulation. It MADE the class. The students loved the competition, and they got to see how their choices impacted the success of their SM campaigns. As for the text, the individual chapters on each platform was a huge plus. I highly recommend this package.

The Mimic Social Simulation updates are… The Mimic Social Simulation updates are amazing! I appreciate how rounds are broken into categories, budgets are changed accordingly, and students get a real-world view of being a social media marketing manager. I am disappointed with the instructor provided content. The PowerPoint slides are filled with typos and grammar errors and there is no consistency in formatting. If I want to use parts of these slides, I have to completely rebuild each chapter. The test banks contain all questions already provided in the quizzes, have no application questions, and do not use Blooms taxonomy to scale for higher level thinking. Stukent is on the right track with their materials and they can easily be updated to be more useful for faculty.

I’m not thrilled with the new interface… I’m not thrilled with the new interface -ebook makes me login several times. Students saying Ch 11-12-13 having problems advancing to the next page in chapters. Answers on quizzes marked wrong but student put the right answers