Perfect For Account People too. I am a decades long account person, but Account Planner/Strategist wanna be. This course has increased by knowledge and ability to bridge the gap between client service and my creative team. It is a great self-guided, but make you do the work if you want to see some results. I was able to use templates and learning from the modules within the first week of doing the course. Thanks Julian!! Would definitely recommend to any Account Manager to help increase their skill set.

Top notch training by a top notch guy! I can't say enough about Julian and the Strategy Finishing School! Being someone who learned marketing myself, the SFS has REALLY helped me piece together my thoughts and processes into one cohesive plan. It also gives me the opportunity to see how world-class agencies go through their processes as well. Julian is also a top notch human being! He's very responsive, answers any questions you have, and he is truly invested in helping everyone in the program. Get this program! It's one of the best programs out there!

Best training on strategy Best training on strategy! Actionable and practical content, not just theory.

Continuous updation required with the latest Good content. Need to be updated at lightning speeds to match up with pace of business. Now need more digital marketing tools like SEO, Performance Marketing, Content Marketing, Complex Consumer Journey Mapping, Annual Social Media Plan templates, Pitch presentation templates- I can go on and on. Also need the copies of the presentations in ppt or pdf form that are discussed in webinars.

A precious resource to help strategy being taken seriously. SFS is a never-ending source of inspiration and tools, that every strategist should draw fully from. Strategy, as a discipline within the creative industry, is too often misconceived or weakened by the inside due to lack of knowledge. Learning the basics, building up your method are also a way to give strategy the credit it deserves. We need to be serious about strategy if we want strategy to be taken seriously.