This is simply the best and most… This is simply the best and most comprehensive course out there for those getting into or wanting to progress their strategy career. Julian is a master of the craft and really wants to see you evolve your career and skillset. He also makes things as easy as possible to understand. Worth every penny!

Best training on strategy Best training on strategy! Actionable and practical content, not just theory.

A precious resource to help strategy being taken seriously. SFS is a never-ending source of inspiration and tools, that every strategist should draw fully from. Strategy, as a discipline within the creative industry, is too often misconceived or weakened by the inside due to lack of knowledge. Learning the basics, building up your method are also a way to give strategy the credit it deserves. We need to be serious about strategy if we want strategy to be taken seriously.

Essential skills agencies don't teach Essential skills agencies don't teach. Honestly, get off the fence and do this. Believe in yourself and invest now. I've been in the business for 15 years and it's a tragedy that leaders don't spend as much time developing award winning people, as they doing award winning client work.

A treasure trove of planning A treasure trove of planning. Follow a full program, taking you from novice to fully armed. Or dip in and out with exercises on absolutely every aspect of comms planning. Mutiple myths busted, insightful case studies and more - all brought to life by Julian with energy and kindness. Worth every penny.