Perfect For Account People too. I am a decades long account person, but Account Planner/Strategist wanna be. This course has increased by knowledge and ability to bridge the gap between client service and my creative team. It is a great self-guided, but make you do the work if you want to see some results. I was able to use templates and learning from the modules within the first week of doing the course. Thanks Julian!! Would definitely recommend to any Account Manager to help increase their skill set.

A treasure trove of planning A treasure trove of planning. Follow a full program, taking you from novice to fully armed. Or dip in and out with exercises on absolutely every aspect of comms planning. Mutiple myths busted, insightful case studies and more - all brought to life by Julian with energy and kindness. Worth every penny.

Best training on strategy Best training on strategy! Actionable and practical content, not just theory.

Continuous updation required with the latest Good content. Need to be updated at lightning speeds to match up with pace of business. Now need more digital marketing tools like SEO, Performance Marketing, Content Marketing, Complex Consumer Journey Mapping, Annual Social Media Plan templates, Pitch presentation templates- I can go on and on. Also need the copies of the presentations in ppt or pdf form that are discussed in webinars.

Frameworks, vocabulary and inspiration to thrive If you are quite new to the agency world, enroll in Strategy Finishing School to master the industry lingo and fast track your progress. If you are a seasoned agency folk, enroll in Strategy Finishing School to understand how your bosses think and learn from how your peers work. Frameworks, vocabulary, tips, inspiration that you don't get or don't get enough in your day to day practice. Bonus: a community of like-minded hundreds ready to offer feedback and support via Facebook