A precious resource to help strategy being taken seriously. SFS is a never-ending source of inspiration and tools, that every strategist should draw fully from. Strategy, as a discipline within the creative industry, is too often misconceived or weakened by the inside due to lack of knowledge. Learning the basics, building up your method are also a way to give strategy the credit it deserves. We need to be serious about strategy if we want strategy to be taken seriously.

Essential skills agencies don't teach Essential skills agencies don't teach. Honestly, get off the fence and do this. Believe in yourself and invest now. I've been in the business for 15 years and it's a tragedy that leaders don't spend as much time developing award winning people, as they doing award winning client work.

Strategy treasure trove Until now Strategists have had to learn through apprenticeship (and needed to be lucky enough to land the job first), but thanks to Strategy Finishing School you can teach yourself step-by-step with this world class program. Julian and co make complex ideas simple and clearly illustrate every principle with worked examples and downloadable templates. This online resource is a treasure trove! Useful to people at every stage of their career.

He's a pro helping pros He's a pro helping pros. And clear thinking for anyone needing some clarity on how to think :)

Perfect For Account People too. I am a decades long account person, but Account Planner/Strategist wanna be. This course has increased by knowledge and ability to bridge the gap between client service and my creative team. It is a great self-guided, but make you do the work if you want to see some results. I was able to use templates and learning from the modules within the first week of doing the course. Thanks Julian!! Would definitely recommend to any Account Manager to help increase their skill set.