I was skeptical at first I was skeptical at first, but this tool truly exceeded my expectations! The level of detailed analysis it provides is astonishing. It's like having a team of market research experts at your fingertips. The buyer personas and SWOT analysis are incredibly accurate and insightful.

BEWARE of Osum BEWARE. I signed up for the 7 day trial and my credit card was immediately billed. All attempts to get in touch with Osum (email, Facebook chat) have been ignored. Do not give your credit card details unless you want to be billed immediately. Update - Osum only replied after I had posted this review online, despite what they state below. They did not reply to email nor FB within 5 days. They have refused my request for a refund, because I downloaded the "trial" data into a PDF. Update2 - Adam from Osum asked me how they can make the website clearer, so that people don't get confused like I did. It looks like they have made some changes now so that it's clearer. Good to see.

Really helpful for getting a quick and… Really helpful for getting a quick and thorough understanding of market trends and customer profiles. I’ve noticed a significant improvement in my marketing strategies since using it.

Osum has been a game-changer for our… Osum has been a game-changer for our marketing team. The SWOT analysis and market research capabilities have streamlined our strategy sessions, leading to more effective campaigns. It’s incredible how much time we save now.

Pay attention Please read carefully the different plans: some offer a 7 free trial, some will lead you to pay immediately the full amount. And to understand in which one you will be, you need to read very very carefully the page.