Incomplete shipment and false advertisement Ulta does not fulfill customer’s order to completeness. I had the worst experience. Promotion with gifts items and paid items are missing in mu order and ulta will not resend them to customers. They will just give a gift card with the value way less than what the gifts values supposed to be. I did not receive what was confirmed on the receipt which is very disappointing, feeling like it was false advertisement and scams. When a customer purchase the products with promotion, they already take into account if their purchase is worth the amount they pay for, so when ulta not fulfilling the order as promised that’s basically a scam. I would never trust Ulta again. This is how they loose valuable customers.

Website and chat suck After 30 minutes trying to purchase online, and 30 minutes of useless "chat" online "help" they "hung up" on me. Fine. If your website and online "specialist" doesn't want me to purchase at Ulta, I wont.

Goodby Ulta, Hello Sephora I was 2 days late with payment through my bank for a $47 purchase and was charged $32 late fee. Good bye Ulta, Hello Sephora!

SUCK!! SUCK!!! They’ll Never be like Sephora. Customer service bad in store and online. They’re so outdated you can’t place an order over the phone.

Ulta refused to respond to the BBB! The BBB has closed my complaint regarding Ulta Beauty, because Ulta Beauty refuses to respond to the BBB complaint. They have referred me to the Illinois attorney general, because they believe that Ulta Beauty’s behavior rises to the level of criminal activity. Beware.