Great backpack Great backpack very well designed. Useful for business or personal purpose. I like the blue color and the stylish look of it.

It's fun, it's style, it's serious The product is great.. perfect balance of understated stylish luxury, yet practical, durable and not over priced. The staff were fantastic too.

Best backpack ever after trying many Best backpack ever after trying many. Classy, practical, durable, robust, lightweight.

Customer service was also a dream to… Customer service was also a dream to work with. - I ran into an issue with the bag I purchased while traveling (not a product quality issue; the quality was excellent) - Customer support was very responsive (<24 hours) - They offered me different options to handle the issue I had and it was satisfactorily resolved in the end

Great quality and reasonably priced I have purchased 2 backpacks (one for me and one for my wife) from the soho store and they're both excellent quality. I take my laptop, gym kit, protein shaker and water bottle to work every day and it all fits perfectly. It's comfortable to wear but looks professional so perfect for the city. The fact that it comes with a 5 year warranty shows that they stand behind the product. Also found the guys in the soho store really friendly, helpful and knowledgable about the products. Rare to find these days!