
Brittany Guy
GBDon't wait to work with Luck & Co! Before working with Luck & Co, we were sending sporadic email campaigns and mostly guessing when it came to the contents of the emails, the send times, segmentation, etc. We had an abandoned cart flow that was outdated, unpersonalized, and we weren't sure if it was working. Our team didn't have the capacity to dive too deeply into anything, and we knew there was quite a bit of revenue we were missing out on by not having professionals take over our email campaigns. We talked to several email agencies before finding Luck & Co - who impressed us right off the bat with their understanding of our situation, our company goals, and their established process of working with clients. They were professional yet personal. Kasey and her team know their stuff, yet they are willing to listen and try out creative approaches as well. They take the time to understand our products and customers inside and out, and we sell somewhat technical products so this was essential. They understood our desire to keep our emails authentic to our brand voice and value-oriented, but still help unconverted customers with their decision. Their design, copywriting, and strategy is all equally strong, and they quickly earned our trust, which is very important when you are having an agency partner speak to your customer base about very technical products. We've seen much higher email revenue than expected since we started working with their team, both with our recovery email flows and our monthly campaigns. Additionally, I thought I'd need to dedicate much more time to guiding the contents of emails, but their team really has learned our voice and goals and saved our marketing team hours and hours of effort. I highly recommend working with Luck & Co, both if you are new to email marketing and if you've been trying it and haven't seen it take off yet. They'll get you where you should be!