Will be a customer for life! I love these guys. I initially bought several socks from them and after about a month, realized that they didn't live up to expectations and I didn't really like them. I contacted them as they have a very generous support policy and they agreed to refund my order. They asked a few questions about what I didn't like, but it was obvious for how they talked that it was because they wanted to make a better product, not because they wanted to weasel their way out of supporting it. Well, from that conversation, they recommended a few different pairs which they sent me for free. Those ended up being amazing and I ordered a ton more. I love these guys and between their socks and their customer service, they have a customer for life!

Without a doubt the best socks I've… Without a doubt the best socks I've purchased. I picked up my first few pair in Bennington, Vermont from an old line gentleman's store in the main street. I wear these things hard as I'm on my feet all day 6 days a week. They've held up beautifully. I've purchased 7 year guaranteed socks from Duluth and worked through them in less than 2 years. I doubt any item like this will last a lifetime but these sure are worth the money in my opinion.

Darn Rubbish Worn out after not long smartwool socks i bought same time look as good as. tight on the toes (correct size) worn out on bottom and on the top Darn Rubbish

With all of the hype With all of the hype, these are simple sweat socks, softer than many, and way overpriced - $22 for a pair of sweat socks?! - with all kinds of gimmicky sizzle.... and the prices go up from there. Granted they are made in the USA, and that is important to me. Still ... almost as happy with socks from Costco where I can get six pairs for that amount. Although I'd rather buy American, as long as they are NOT made in China, North Korea or Russia .... I'm fine

BEST MILITARY BOOT SOCK I like these socks so damn much I’m taking 3 minutes out of my day to come on here and show it. In my second enlistment I’ve gone through many brands of socks trying to find the right ones and this is the absolute number one because they can almost make the most miserable boot feel perfectly comfortable. People complain about the price but it’s worth it if they make your feet bleed less. So yeah, 5 stars.