With all of the hype With all of the hype, these are simple sweat socks, softer than many, and way overpriced - $22 for a pair of sweat socks?! - with all kinds of gimmicky sizzle.... and the prices go up from there. Granted they are made in the USA, and that is important to me. Still ... almost as happy with socks from Costco where I can get six pairs for that amount. Although I'd rather buy American, as long as they are NOT made in China, North Korea or Russia .... I'm fine

Darn Rubbish Worn out after not long smartwool socks i bought same time look as good as. tight on the toes (correct size) worn out on bottom and on the top Darn Rubbish

Holiday Shopping - Arrived Early According to their FAQ page about Shipping, "Last day in December for estimated arrival for Christmas: December 16 (before 12PM EST) — Complimentary Shipping via USPS." I placed an order two days before that. They created a shipping label on the 17th so I was worried it wouldn't arrive on time for the holidays.There had also been a banner message a few days later about a storm in Vermont. Package arrived today, in time for the holidays. Their estimated delivery times are accurate in my experience.

BEST MILITARY BOOT SOCK I like these socks so damn much I’m taking 3 minutes out of my day to come on here and show it. In my second enlistment I’ve gone through many brands of socks trying to find the right ones and this is the absolute number one because they can almost make the most miserable boot feel perfectly comfortable. People complain about the price but it’s worth it if they make your feet bleed less. So yeah, 5 stars.

Simply the best Best socks ever. Comfortable, warm, stylish. They last years, even when put through the wringer (thru-hiking, running, etc). And the company honors their lifetime warranty when they do eventually wear out. About 7 years ago I sent in 2 pairs of holey socks and received new ones that are still going strong!