AURA Personalized Hair Care

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4.25
Based on 20 Reviews

5

55.00%

4

25.00%

3

10.00%

2

10.00%

1

0.00%
About AURA Personalized Hair Care

At AURA, our mission is to transform your mirror moments with goal-focused hair care and eco-friendly accessories. Using 100% vegan ingredients, cruelty-free formulas, and sustainable packaging, we believe that everyone can achieve their dream hair while embracing their natural beauty. AURA's personalized hair care Rituals — featuring a custom Shampoo, Conditioner, and hair Masque — are designed to fit your unique hair goals and include the option to add a semi-permanent pigment and aroma at your desired strength. Our hair goals include Repair, Volumize, Moisturize, Scalp Care, Enhance Curls, Smooth, and Color Protect. You can combine more than one goal in your personalized formula and adjust it at any time to reflect your hair’s current needs. We also have over 50 different semi-permanent pigments to choose from (like French Lavender, Sonoma Red, and Chocolate) and six different aromas to fit your scent and color goals — both are totally optional! If you prefer a ready-to-order hair care product, you can explore our specialist-curated Best Sellers Collection which features some of our most-loved formulas and goal combinations. With these pre-formulated products, you can add these products to your cart right away, making them perfect for gifts. Whether you’re looking for a custom hair mask to enhance your curls or a purple conditioner that neutralizes brassy tones, it’s time to experience hair care with endless possibilities.

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ER
GB

Very satisfied with products Very satisfied with products, exact to my customized needs! Smells great too! I recommend to try and will surprisingly enjoy it and it's benefits for your hair type needs and care! Scheduled delivery is prompt and packaging is pleasantly organized and secure.

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Edwards Ellen
CA

Overall Overall, I had an avarage experience with aurahaircare.com. Although the items I purchased functioned properlly, the service I recieved was mediocore. The website interface was plain and the checkout process took too long. Communicatng with customer service was difficult as responsces were slow. Shipping took longer then expected. Although they have a good selection of products, I would not recommend this website becase I was not satisfised with the standard of service I recived.

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Iris
GB

I live the color I love the color. It stays pretty well. Once you develop a routine it is easy to do. I always get lovely comments. I do wish it stuck better on grey hair, whish seems to resist coloring, but I am learning how to make it more effective. Clean dry hair, no extra additives works best. Leaving it on longer. Rinsing without shampoo also helps it last after just being applied.

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USWoman
GB

I really wanted to love the tinted… I really wanted to love the tinted mask, and truth be told it made my hair a lovely, super shiny, deep auburn. HOWEVER, the tinted version got all over the place and was a challenge to rinse in the shower, where I do all my hair activities. I liked the conditioning element of the product well enough to order it again, without pigment.

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Candis
GB

Honestly, the waxiness is not worth it. Honestly, I love the color the masque gives my hair and the aroma. The waxy feeling though is not worth the color in my opinion. I have tried different techniques to try and use it, while having clean hair. Unfortunately, everytime I use the masque, my hair is waxy and greasy feeling for days. I have tried for months to figure out a good routine for this bc I really do want the color... To no avail I continue to be disappointed. I would love a solution or advise

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