Do NOT USE if UK-based The quality of the product is impressive, however, this is only when it actually works. We signed up during the summer of 2018. It was slow to update and it got to October and there was still no UK data for July, August or September. Spyfu agreed to give us two months reimbursed but this still left us unable to provide accurate reports to management, frustrating when you've just convinced them to purchase Spyfu. Another key issue is the support. If you're UK-based, you won't receive any, well, not until the last hour of your shift. You see, there is no UK-based team it appears. If you have a problem arise at 9.20am, then you aren't going to have a solution until right at the end of your shift (I've experienced this recently when the website was down all day in UK time but there was clearly nobody around to fix it, preventing me from gathering data for our board).

Poor performance The reports would not work and the server continued to lock when I tried to get one url report or three url's to see what my competitors were doing as far as ppc.

Difficult overall We are most likely going to cancel. We don't like your website and the fact that every time we try and use it for one of your clients you know nothing about them even if they have been active for years in SEO and Adwords. Then I have to add in their keywords

Unreliable and never works properly Most of the time when you attempt to use the site its freezing, crashing, takes 10 mins to carry out a simple search, or just takes 10 mins and doesn't do anything. Terrible site that is rarely ever working properly. If you've got plenty of time to waste waiting for it to actually do something, this is for you. If you haven't got plenty of time to waste waiting for it to do something or of you don't like customer service that work 1 minute of a day, this is not for you.

Need a larger database of keywords When gathering and analyzing competitive keywords via tools such as Kombat, SpuFu is one of the best tools on the market. But my team has struggled getting baseline monthly search volume when trying to identify new keywords opportunities. We work in a niche sector so while this is not surprising, we found other tools that met these needs better.