We had hoped that the whiskey… We had hoped that the whiskey alternative we bought would taste a little bit like whiskey based on the explanation of research that was written about the process of developing it. Unfortunately we didn't like it at all and threw it out. It was too spicy and burned the back of our throats. Even after using it to make several drinks instead of drinking it straight it was terrible. The idea was good and we really wish we could have liked something about it but it really tasted bad.

Presentation and bottle are a 5 Presentation and bottle are a 5. Very appealing to the eye and looks luxurious. The first sip with nothing else added was very strong like alcohol; had a bite to it- spicy. I need to try a real recipe with it to see if it changes the flavor. I know it's not real alcohol and there's no affects when drinking it so that's always a bummer. But for a mock-cocktail its a great alternative. I only say a 4 because the flavor wasn't my favorite.

Re*review After giving U a 1 star review I am re-reviewing. My initial taste was stand alone sip but I have since integrated Ritual Zero proof into different mixes. I now change it to 4 star as it supplements the alcohol with a new flavor while cutting down on potency of drinks. Good job!

Mocktails for the win! Love these alcohol alternatives- the gin is surprisingly my favorite! Really enjoy trying out the cocktails in the recipe book provided with the sample pack of all three. Makes me feel like I'm fitting in with the group while having a drink in hand without all the carbs, or the hangover!

I tried the whiskey I tried the whiskey, but the hot peppers kill the taste for me, way too much influence from those--I added some sweet vermouth and that did not work either. I will try the Tequila and the Gin, and one more try with the whiskey, but I don't like the taste so far--I am trying to cut back on my alcohol, but this does not appear to be the answer.