Avoid the Aperitif, enjoy the Rum Enjoyed the Ritual Zero Proof Rum, Whisky and Gin alternatives -- but the Aperitif Alternative tasted slightly worse than the cherry cough syrup I remember from my youth. The same chemically bitter taste attempting to hide behind a sickly sweet fluid. Afraid this one really doesn't work. The rum is best, the gin good in G&Ts, the whisky tasty as long as you don't think of it as whisky. Avoid the Aperitif!!!!

Mocktails for the win! Love these alcohol alternatives- the gin is surprisingly my favorite! Really enjoy trying out the cocktails in the recipe book provided with the sample pack of all three. Makes me feel like I'm fitting in with the group while having a drink in hand without all the carbs, or the hangover!

Does not taste like gin Does not taste like gin. I've had a lot of gins over the years, keeping 3-4 of my favorites in my liquor cabinet and regularly trying new brands and styles. I typically have a G&T and/or gin cocktail most evenings Spring through Fall, and consider myself familiar with the range. To me this 'gin alternative' has a taste of toothpaste and jalapeno. After trying Ritual's 'gin alternative' three different ways, I cannot think of an occasion where I would want a gin and would chose Ritual's 'gin alternative'. I've gifted the rest of my bottle to a friend who likes a challenge -- we'll see what they can make of it.

We had hoped that the whiskey… We had hoped that the whiskey alternative we bought would taste a little bit like whiskey based on the explanation of research that was written about the process of developing it. Unfortunately we didn't like it at all and threw it out. It was too spicy and burned the back of our throats. Even after using it to make several drinks instead of drinking it straight it was terrible. The idea was good and we really wish we could have liked something about it but it really tasted bad.

Best Non-Alcoholic Margarita - with minimal calories We mix the Tequila product with Bob's sugar free margarita mix and either Coors Edge or Bud Zero non-alcoholic beer. To add the triple sec flavors we squeeze the juice of half of an orange into the drink. To kick it up a bit, we muddle a few slices of jalapeno and cucumber into the Ritual. This tastes like a high-end margarita and fills our need for that delicious cocktail. This is our new GO TO drink. Fabulous for those who can't drink or don't want to consume alcohol.