Unexpected, but enjoyable. This did not meet precisely what I was hoping for, but perhaps what I am looking for doesn't exist yet! I used to sip and shoot whiskey straight with a chaser and was hoping for something that could give me the similar tastes and sensations drinking that way as I am no longer able to drink alcohol due to medical concerns. However - I am in no way dissatisfied with the product and will absolutely use it as a mixer to create drinks with as intended! In that capacity it is a game changer. I will definitely restock and keep this Ritual Whiskey in my home. It gives me an option I didn't even think I had!

Delicious! Especially if You are a Fan of Botanical Forward Gins Delicious! Makes it very easy to trade alcohol calories for excellent flavor. I enjoy it with a splash of a good lite tonic. It's a great way to end the evening. If you like gins with a strong botanical profile then you'll enjoy the flavors in this heady, aromatic substitute.

Re*review After giving U a 1 star review I am re-reviewing. My initial taste was stand alone sip but I have since integrated Ritual Zero proof into different mixes. I now change it to 4 star as it supplements the alcohol with a new flavor while cutting down on potency of drinks. Good job!

Best Non-Alcoholic Margarita - with minimal calories We mix the Tequila product with Bob's sugar free margarita mix and either Coors Edge or Bud Zero non-alcoholic beer. To add the triple sec flavors we squeeze the juice of half of an orange into the drink. To kick it up a bit, we muddle a few slices of jalapeno and cucumber into the Ritual. This tastes like a high-end margarita and fills our need for that delicious cocktail. This is our new GO TO drink. Fabulous for those who can't drink or don't want to consume alcohol.

I tried the whiskey I tried the whiskey, but the hot peppers kill the taste for me, way too much influence from those--I added some sweet vermouth and that did not work either. I will try the Tequila and the Gin, and one more try with the whiskey, but I don't like the taste so far--I am trying to cut back on my alcohol, but this does not appear to be the answer.