Ritual Zero is amazing Ritual Zero is amazing! I recently gave up alcohol but still wanted to have the experience of making fancy drinks and host friends over with an 'open bar'. Ritual Zero has conquered me and my friends! My favorite is the Tequila alternative. It smells like the real stuff! The Whiskey alternative smells great and makes an awesome N/A Old Fashioned. Finally the gin alternative is my least favorite but only because I have never enjoyed gin...I wish there was a rum alternative though! I need my AF pirate drink! All flavors have a nice kick to them that really mimics the alcohol burn.

Ordering from Ritual Zero Proof Ordering from Ritual Zero Proof was super easy. I always love free shipping, so that is a plus. Their website is easy to navigate and well organized. The ordered item arrived in a timely manner and in the time frame originally given. I also appreciate that the order was in an appropriate sized package and not sent with unnecessary extra packing or too large of a box (as I like try to create less waste where possible).

We had hoped that the whiskey… We had hoped that the whiskey alternative we bought would taste a little bit like whiskey based on the explanation of research that was written about the process of developing it. Unfortunately we didn't like it at all and threw it out. It was too spicy and burned the back of our throats. Even after using it to make several drinks instead of drinking it straight it was terrible. The idea was good and we really wish we could have liked something about it but it really tasted bad.

Presentation and bottle are a 5 Presentation and bottle are a 5. Very appealing to the eye and looks luxurious. The first sip with nothing else added was very strong like alcohol; had a bite to it- spicy. I need to try a real recipe with it to see if it changes the flavor. I know it's not real alcohol and there's no affects when drinking it so that's always a bummer. But for a mock-cocktail its a great alternative. I only say a 4 because the flavor wasn't my favorite.

Does not taste like gin Does not taste like gin. I've had a lot of gins over the years, keeping 3-4 of my favorites in my liquor cabinet and regularly trying new brands and styles. I typically have a G&T and/or gin cocktail most evenings Spring through Fall, and consider myself familiar with the range. To me this 'gin alternative' has a taste of toothpaste and jalapeno. After trying Ritual's 'gin alternative' three different ways, I cannot think of an occasion where I would want a gin and would chose Ritual's 'gin alternative'. I've gifted the rest of my bottle to a friend who likes a challenge -- we'll see what they can make of it.