Love the idea but unfortunately the… Love the idea but unfortunately the execution was off. I tried the tequila alternative but it was too peppery. Might be good in a bloody Mary or something calling for mezcal. Will not be experimenting with the others as theses bottles are not cheap

An Excellent Alternative! I was surprised by how well Ritual was able to replicate the notes in tequila/gin/whiskey (especially with zero calories)...I am loving having nightly elixirs without the morning hangover. The tequila is spicy on its own, which might be too strong for some people, but I LOVE it.

Presentation and bottle are a 5 Presentation and bottle are a 5. Very appealing to the eye and looks luxurious. The first sip with nothing else added was very strong like alcohol; had a bite to it- spicy. I need to try a real recipe with it to see if it changes the flavor. I know it's not real alcohol and there's no affects when drinking it so that's always a bummer. But for a mock-cocktail its a great alternative. I only say a 4 because the flavor wasn't my favorite.

Re*review After giving U a 1 star review I am re-reviewing. My initial taste was stand alone sip but I have since integrated Ritual Zero proof into different mixes. I now change it to 4 star as it supplements the alcohol with a new flavor while cutting down on potency of drinks. Good job!

We had hoped that the whiskey… We had hoped that the whiskey alternative we bought would taste a little bit like whiskey based on the explanation of research that was written about the process of developing it. Unfortunately we didn't like it at all and threw it out. It was too spicy and burned the back of our throats. Even after using it to make several drinks instead of drinking it straight it was terrible. The idea was good and we really wish we could have liked something about it but it really tasted bad.